FINN Exhibition Appearance

Activation through various measures and events over several days

A young start-up is shaking up the automotive industry, and SAFE is helping them to do so. It was the first fair and exhibition appearance for FINN on one of the biggest event of the automotive industry: the IAA. Over the course of six days, thousands of visitors were able to find out about the subscription model, test the app and drive the fleet directly at the FINN booth on Königsplatz . In addition, with the official FINN opening party on Monday, we caused a hangover for over 200 guests, which lasted through the week.

We delivered: Consulting and conception, General Project & Event organization, Exhibition stand design & execution, Merch/Activation Ideas & implementation Photos by: Mali Wychodil

- SAFE helps translate a product or a company's message into an experience that inspires people and builds authentic, long-term relationships with customers. With a strong knowledge of young audiences and deep experience in the cultural events industry, we create concepts that have a real impact for our clients and help turn target groups into fans. We aim to deliver long-term, sustainable solutions, rather than quick fixes with a big fuss. We’re a team of experts in the fields of communication, event & media production, marketing, interior design and project management. With a holistic approach, we take care of everything from the first workshop to the actual implementation. Our large partner network also helps to ensure we have an answer to (almost) every question and find solutions in every area.
- Aki Hertlein Co-Founder & Head of Projects Florian Scheuer Co-Founder & Head of Realisation Jens Milkowski Co-Founder & Head of Concepts Jana Kürten Senior Project Manager Noran Becker Senior Production Manager Stella Bölke Working Student
- 1E9, Alasco, Deutsches Museum, Diez Office, DyeMansion, EEF Erneuerbare Energien Fabrik, EIT Food, FINN, Forto, Goldener Reiter, Google Quantum AI, Highsnobiety, Intel Ignite, Landeshauptstadt München, Medien.Bayern GmbH, Monticule Festival, Personio, planqc, Studio Zentral (ZDF), SquareOne, Temedica, Trägertal Festival, Turck, Vsquared, World Fund, Zamanand Festival
- Events Production Creative Concepts Lighting & Space Exhibitions Consulting and everything in between
- SAFE Agentur GmbH Dachauer Str. 110c 80636 München
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